CLIENT

NPR

PROJECT

Wait Wait... Don't Tell Me!

PROJECT OVERVIEW

Wait Wait... Don't Tell Me!, NPR's oddly-informative news quiz, had a question that couldn't be answered through witty wordplay. The show needed a visual makeover. Until now, Wait Wait... Don't Tell Me! was still using its original branding, a typeface and speech-bubble logo developed shortly after the show's debut more than 15 years ago. I worked alongside the internal NPR design team to concept and rebrand the famous NPR show.

ROLE
  • Brand Designer
DELIVERABLES
  • Branding
  • Signage
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